Medicube’s Zero Pore Pad 2.0 will be available at Costco, marking APR’s latest expansion into major American retailers after launches at Ulta Beauty, Target and Walmart.
APR’s market capitalization has climbed to around 17.3 trillion won, or $12.5 billion, making it nearly twice the size of Amorepacific and more than three times the size of LG Household & Health Care.
The United States has become a major growth market for APR. North American sales reached 376.3 billion won, or $273 million, in the second quarter, accounting for 49% of the company’s total revenue.
APR reported record second-quarter results, with revenue jumping 134.2% year over year to 767.5 billion won and operating profit rising 134.5% to 190.6 billion won. Overseas sales accounted for 91.8% of total revenue.
The company has raised its full-year revenue forecast to 3 trillion won from around 2.1 trillion won, driven by strong U.S. demand and continued global expansion.
The growth comes as South Korean cosmetics exports reach record levels, highlighting the accelerating global popularity of K-beauty products.
